About
Daiwa designs and manufactures fishing tackle, including reels, rods, and accessories. The company focuses on creating gear that supports anglers in diverse fishing environments across the United States, Canada, and Central and South America. With over 60 years of experience, Daiwa emphasizes quality materials and design features that have become industry standards.
Innovation drives Daiwa's approach, seen in technologies like Magseal protection, AGS Guides, and the T-Wing System for baitcasters. These elements aim to deliver reliable performance for sustained use in outdoor pursuits. The company maintains a commitment to advancing fishing equipment through ongoing research and development.
Based in Foothill Ranch, California, Daiwa operates as the U.S. arm of a global brand originating in Japan. It prioritizes a supply chain that respects human rights and environmental standards. Anglers access products directly to pursue measured engagement with nature.
Longevity Contribution
- Over 60 years of manufacturing spinning reels and fishing tackle with industry-standard innovations.
- Introduction of proprietary technologies like Magseal protection, AGS Guides, and T-Wing System.
- U.S. distribution network covering United States, Canada, Central and South America from Foothill Ranch, California.
- Emphasis on quality materials and design that set performance benchmarks for fishing gear.